Revolutionize Your Media Experience with Arena’s Second Screen Technology

Catering to the Growing Gen Z Market with Engaging, Interactive Media Consumption. Ready to step into the future of audience engagement? Download our white paper to explore the power of Arena's second screen solutions. Transform your media strategy today!

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What’s Inside This White Paper

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Turn passive broadcast viewing into an immersive interactive experience with Arena

With 84% of US adults and a whopping 94% of Gen Z using a second screen while watching shows, our solutions leverage this trend to transform fan engagement.

  • Introduction to Second Screen, data, trends & insights for Gen Z and more
  • Use Cases: American Idol, The Oscars, Election Coverage, and more
  • Tactics: quizzes, Q&A, AMA and more
  • Best practices checklist
  • Building vs buying a second screen solution

Why Engaging Second Screen Experiences Are Game Changers For Publishers

Tap Into the Gen Z Market with Immersive, Interactive Media Experiences.

Gen Z Is Passionate About Social Media

Gen Z likely uses social media while watching TV and other screen experiences. View that habit as an opportunity to connect while they’re watching.

Multi-tasking Is A Default Gen Z Behavior

For brands and publishers seeking to grow Gen Z engagement, multi-tasking means offering a varied experience is essential.

Gen Z Expects Innovation

Well-crafted second screen experiences unlock tremendous opportunities to deliver innovation and novel experiences to younger audiences.
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Become Gen Z's Favorite Second Screen

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